Info & Stats
Ariel Motors is a small performance car maker founnded by Simon Saunders in 2001. From a 48" wheel 'penny farthing' bicycle with the first and patented spoked wheel back in 1870 to the iconic vehicles of today.
Ariel Motors is a small performance car maker founnded by Simon Saunders in 2001. From a 48" wheel 'penny farthing' bicycle with the first and patented spoked wheel back in 1870 to the iconic vehicles of today
The Ariel has always put design and innovation at the forefront of development. Synonymous with the history of the motor industry from the very first days of transport, Ariel now thrive as manufacturers of unique as well as the fastest and most interesting vehicles in the world. From bicycle to motorcycle, from quadricycle to sports car, Ariel remain unique. A 150 year old heritage with a truly 21st Century focus.
Founded by Simon Saunders in 1991 as Solocrest Ltd., the name was changed in 1999 to Ariel Motor Company Ltd. The original Ariel Motors remains as the trading company of the Ariel Owners Motorcycle Club (AOMCC) Ariel Motorcycles firm.
Ariel Motor Company is one of the UK's smallest automotive companies, with just 30 employees, producing up to 100 cars per year.
Did you Know:
- The Ariel Atoms are equipped with the Honda VTEC engine.
- In 2005 The Sunday Times measured the time taken for the Atom to accelerate from 0 to 97 km/h (60 mph) at 2.89 seconds, making it the world's third-fastest accelerating production car then available, after the Bugatti Veyron's 2.46 seconds and the Ultima GTR at 2.6 seconds.
- Niki Smart is a British car designer, known for being the lead designer on the Ariel Atom project and his concept car design for Cadillac, as design manager for the General Motors Advanced Design team in Los Angeles, California.